Create interactivity in non-interactive media.
Mobot connects the real world to the digital world on the mobile phone. Consumers use the camera in their phone to indicate their interest — in a brand advertisement, an editorial page in a magazine, or even a product in a catalog — and Mobot visual matching technology identifies their picture and connects them directly to relevant information. Fast and easy for consumers, it’s a powerful new tool for any media company or marketer.

Connect with consumers right at the moment of interest.
Mobot technology matches pictures to your media, so nearly anything can cue a response – a magazine ad, a poster, logos, even a smile. From that picture Mobot can deliver a whole range of possibilities – a direct connection to purchase products, get free samples, find store locations, or locate product information. Mobot is also a great way to deliver promotional games, contests, polls, coupons and more.

Deepen relationships with consumers and advertisers
Mobot creates a full circle of integration allowing consumers to experience more of the “real world” on their mobile phone. With Mobot, consumers receive greater value from media, and build closer ties to brands. To track the success of your campaign, Mobot provides measurable data regarding consumer participation in detailed, actionable form.

No changes required.
Designed to allow you to seamlessly integrate Mobot, no modifications are required to your existing visual media — no keywords, phone numbers, URLs, short codes, product codes, or bar codes are necessary. Mobot visual matching technology “reads” the image and delivers a wide range of responses to the consumer.